Friday, February 10, 2012

Top Five: Commercials

Last weekend was the Super Bowl (as anyone living in New England is painfully aware and anyone in New York is joyously celebrating), and with the big game comes the annual excitement surrounding commercials. The Super Bowl has to be the only viewing experience where people will debate whether to get up during the feature presentation or the commercials for snacks because they don't want to miss anything.

Having said that, I was seriously disappointed with this year's commercial selections overall. Sure, there were a few good ones (the Seinfeld commercial, the M&M Commercial, and the doggy Dorito commercial) - but overall, disappointing. Budweiser historical context? I thought that beer commercials were supposed to be funny!

At any rate, this year's commercials got me thinking of some of my favorite commercials in general - not just from the Super Bowls - and I thought that I would share some of them with you. Some are funny, some are touching - but (at least in my opinion), these commercials are pretty darn good.

So... in no particular order... here are my...

Top Five Favorite Commercials

Volkswagen- The Force: This is one of the most adorable commercials I have ever seen in my whole life. Poor kid just wants to use the force... and as a woman who's about to be a parent, the outcome of this video is incredibly touching. If you've never seen it, believe me - it's worth the minute of your time to watch.

McDonald's - Mac Tonight: This commercial isn't really that great, but when you're 7 years old (which I was when this commercial came out) - it's catchy. And it gives you something to bond with your 2nd grade crush about (which I did... yes... I used to sing the Mac Tonight song in class with my 2nd grade crush. No, I will not tell you who it was). Anyway, for that reason - this commercial holds a special place in my heart.

Old Spice - The Man Your Man Could Smell Like: Admit it. You love the Old Spice commercials that have come out over the last few years. Between the hot former football player with the awesome voice, and the ripped guy who screams at the camera - entertaining is the best word you can use to describe Old Spice's recent marketing attempts. Next time you're in the store, read the back of their deodorant. They talk about stench monsters and laser robots. No, I'm not joking. Anyways - the first (I think) of these commercials is one of my favorite commercials I've ever seen. "I'm on a horse". Great stuff.

Folgers - Homecoming: This commercial is really sweet... and though I had seen it lots of times, my current pregnant state had me bawling my eyes out when I saw it this Christmas. If you've never seen it and you're a crier - grab your Kleenex.

Budweiser - Wassup: OK - this is me openly admitting that this may actually be one of the dumbest, most juvenile commercials ever made. However: when I was in college, this offered truckloads of entertainment to my friends and I. For whatever reason - one I will never understand - I find this commercial catchy and possibly even funny. Every so often, I do make an obscure reference to this commercial that probably few people understand. The funny thing - I don't even LIKE Budweiser. I actually hate it.

There are definitely lots of other commercials out there that are pretty entertaining (the original "I work with monkeys" commercial, the E*Trade baby in "solitary confinement" in his crib, and several others I've seen over the years), but these are some of my favorites. Hopefully next year the folks who decide to buy the valuable ad-space during the Super Bowl will step it up a bit before they lose their audience to the refrigerator or a snack table.

What are some of your favorite commercials? What did you think of this year's ads?


silverneurotic said...

Those Hallmark commercials never fail to get the tears welling, especially the ones during those Hallmark movies. Yes, I'm a sap.

The Volkwagen commercial with the dog going on a diet/exercise regiment. So cute.

Becky said...

I love love love love the car commercial. Totally something me and BJ would do to Elijah. :D